Logo Design | Equinology

Equinology Logo Design

Organic and Flowing.

The Equinology business offers classes for Equine Body Worker certification, which is essentially massage therapy for horses to improve their stamina and disposition, as well as provide comfort to muscle injuries.

The logo reflects these ideas through the use of an organic typeface and flowing illustration.

The typeface used is unique, bold, and flows into the illustration of the horse. This horse illustration communicates a sense of movement and flow, which is a key part of Equinology. Color usage includes various shades of medium gray and dark slate gray to accent the design.

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Rachel Bruen | Rachel holds a Bachelor of Fine Arts degree in Communication Design from Kutztown University of Pennsylvania and worked with Ron full-time throughout 2009. She has since moved on, but we still consider her family and a solid resource when she can fit us in. More posts by: