Design & Development Methodology

We are always developing new strategies that allow our clients to expand operations while doing less. Business process automation reduces the amount of human resources necessary to complete a job while increasing ROI. Life is all about investments, making the right decisions at the right time. We are committed to saving our client’s time, money, and human resources by streamlining the communications process and reallocating resources.

{Step 1} Request for Proposal (RFP)

Let’s talk discovery: in this initial stage of starting a new project, all relevant information needs to be acquired from the client before we begin the planning or production process. We rely exclusively on our Request for Proposal (RFP) and Discovery Processes to initiate this dialogue with a new client as the first stepping stone.

{Step 2} Defining the Project & Deliverable

We work to define the key elements of your project: ROI goals, logistics, competitive intelligence, production variables, deadlines and budget.

• a. The Big Picture – We will define any considerations that your project may require, such as long-term and/or short-term strategy, logistics, deployment and publishing.
• b. The Deliverable – We will agree upon the service to be provided for, project scope, workflow milestones and drop-dead deadlines.
• c. Documentation – A formal budget and contract will be drawn up and agreed upon by both parties.

{Step 3} Research, Planning and Production

We will begin our design and development process by thoroughly studying your provided materials, documenting and reflecting upon meetings, and performing additional research as needed. Both electronic and traditional mock-ups, sketches and/or models will be produced, keeping both the creative ideas of our team and those of your own close to the core of our development process.

{Step 4} Deliverables, Support and Publishing

After all preliminary design work and process has reached its fullest potential, the client will be provided with project deliverables to close our process out and fulfill the production contract. These include source artwork, as well as print and web-ready digital files ready for publishing.

• a. Publishing – We provide printing and fulfillment services for our clients, exclusively. Web systems we develop can be maintained and hosted when an appropriate support contract is established.
• b. Marketing – With our established relationships with Internet, radio, television and print, we will deliver effective advertising for your business across multiple outlets. Sick of dealing with television, radio and newspaper sales reps? Let us handle the busy work and realize your ROI.
• c. Support – In today’s world of increased competition and greater access to varied resources through the Internet, it becomes increasingly more critical to help ensure our clients are not only satisfied, but also are loyal. Sustaining long-term relationships between our clients and our work is key to our purpose. As you grow and develop over the years, we want to remain your first choice for design and marketing insight throughout the creative industries. Our commitment to providing ongoing support to our clients reflects our plan to continue building lasting relationships with our clients.