The logo designed for Amanda’s Village Motel is a simple but strong logotype. Just one font is used within the design, an elegant serif with soft curves. Most of the emphasis within the text is placed on the words “Amanda’s” and “Motel” being that they are the largest pieces of the logo. The word “Village” is smaller, has wide spacing between the letters, and allows the rest of the logo…

To convey the high-end nature of the distributor. The Summer Grove logo was created by Ron Bercume for a fine foods distributor based in the U.K. that serves northern Europe. The logo uses a combination of a serifed typeface with a script treatment, iconic illustration to represent the nature of the product, and a soft red and blue color palette.

The logo design is a clear source of inspiration for the accompanying stationery set as many elements are used throughout both. The main focus of the logo is the reverse silhouette image of a fairy enclosed in a round-corner box. The fairy is white while her surroundings are the deep blue used within the rest of the logo. Typography consists of a combination of a classic serif…

A feeling of elegance, sophistication and comfort. Ron designed the Cannon Ridge Therapeutic Riding Center logo with a script typeface and sans serif tag line treatment for a feeling of elegance, sophistication and comfort. The imagery includes a horse that appears painted for a country feel which is fitting as the center is located in Chesapeak, Virginia.

The event promotion behind the Grammy Award winning Derek Trucks Band sought the creative expertise of Ronald Bercume for the band’s 2007 4 Island Hawaii Tour. Another artist on the 2007 Hawaii Tour series, the Derek Trucks Band is an award winning blues-rock band with a unique style and various influences. The poster design focuses primarily on the full color photo…

The poster for the ICA biannual Congress advertises the ICA’s meeting location of Panyu, China for the year 2009. The ICA’s main objective of the Congress was to promote colored gemstones in the Chinese market, which will help promote international trade. Both China and the gemstones take the main stage within this poster design.

A nature inspired logo with specific references to European architecture was called for, and so an illustrative study of plants and Tudor-style housing was performed to achieve the desired result. The house shown in the logo was hand-drawn, then simplified to create a one-color illustration that could be used large or small. An organic style typeface was chosen for the business name…

Black and yellow are the main colors in the poster, although a full color photo of the band performing is included in the design. Most of the focus goes to the large title in a black western themed font, with the rest of the poster text set in a bold sans serif. Palm trees screened into the background create texture for the poster and follow the Hawaiian theme of the tour.